360 Fashion Photography Melbourne
Consumers today are demanding valuable, in-depth information with the ability to examine clothing in detail. 360° fashion photography is next best thing to a showroom experience by allowing shoppers to virtually “pick up” and spin the garment around and even “lean” in (zoom) on fine details as if they were holding it in their hands.
Buyers can now immerse themselves in 360° images of designer collections understanding fabric, textures and intricate details. This offers an interactive 360° online showroom where every aspect is visible.
Deborah Selleck, a Melbourne based designer of bridal and evening couture is one of the latest fashion retailers to recognise the benefits of 360° fashion photography to showcase her beautiful gowns with intricate embellishments, quality fabrics and innovative designs.